Our Story

Built by Agents, For Agents

10 years of building real estate technology that actually works.

The CloseHack team on a company-wide Google Hangout

Full-Time Team Members

Designers, developers, and support specialists — all in-house.

10
Years in Business
10,000+
Active Clients
110+
MLS Boards
99.9%
Uptime SLA
The Origin Story

Built One Feature at a Time.
Now 200+ and Counting.

CloseHack didn't start in a boardroom with a master plan. It started with a drone business. Our founder Daniel Nix was running aerial surveying for real estate clients when agents started asking for more — first landing pages, then lead capture, then IDX search, then full websites, then a CRM. One feature at a time, built because an agent needed it.

We never sat down to design the ultimate real estate platform. Every one of our 200+ features exists because a real agent asked for it and we built it. That's the difference — CloseHack wasn't engineered in a vacuum. It was shaped by thousands of real conversations, real workflows, and real deals. The peak of product-market fit and iterative development.

To give every real estate professional access to enterprise-grade technology — the kind that used to be reserved for the largest brokerages with the biggest budgets.

Daniel Nix on set of a podcast talking about the future of real estate technology

Daniel Nix

CEO & Founder

Daniel started in aerial surveying, flying drones for real estate clients. When those clients kept asking for more — landing pages, lead capture, websites — he built it. One tool at a time, CloseHack grew from a side project into a full platform. Today he leads a growing team of full-time contributors across design, engineering, and customer success.

Theodore Hays, Co-Founder and CTO of CloseHack

Theodore Hays

Co-Founder & CTO

The Technical Edge

Theodore Hays

MIT award-winning developer and the architect behind CloseHack's core technology. Teddy previously built Thrive15 — the first online business school — and is known for designing large-scale architecture projects on AWS.

MLS Sync Technology

The foundation of CloseHack — real-time MLS data synchronization attempted by fewer than 10 companies worldwide.

AWS Architecture

Enterprise-grade cloud infrastructure designed to scale with thousands of concurrent agents and millions of listings.

AI & Agentic Workflows

Now fully integrating AI and agentic coding workflows into the platform — pushing CloseHack into the next generation of real estate technology.

Culture

Life at CloseHack

A fully remote team spanning the globe — connected by a shared mission to build the best real estate technology on the planet.

Contributors across the globe — our fully remote team works full-time from the U.S., Latin America, Europe, and Asia.

Journey

Our Timeline

From a simple IDX builder to a full real estate technology platform.

2016

Founded

CloseHack launches as an IDX website builder serving independent agents in the Midwest.

2018

QuickTours Added

Listing video and marketing content generation suite launches, giving agents a full creative toolkit.

2020

FlexCRM Launches

Purpose-built real estate CRM with drip automation and lead routing completes the platform trifecta.

2022

100+ MLS Boards

IDX coverage expands to over 100 MLS boards nationwide. Brokerage and team features go live.

2024

10,000+ Agents

Platform maturity milestone: 10,000+ agents on the platform, low churn, validated ad ROI, and growing inbound demand.

2025

Platform 2.0

Major platform refresh: new design system, API expansion, and enterprise white-label capabilities.

Values

What We Believe

The principles that guide every product decision and every customer interaction.

Agent-First Design

Every feature is built for real estate workflows. No generic SaaS bloat — just tools that help you close more deals.

All-in-One Platform

Website, marketing, and CRM in one system. No more juggling logins, syncing data, or paying for tools that don't integrate.

Relentless Reliability

99.9% uptime. Sub-2s load times. Your business runs on our platform — we take that responsibility seriously.

Real Support

No chatbots. No ticket queues. When you need help, you talk to people who understand real estate technology.

Ready to Work With Us?

Join 10,000+ real estate professionals who trust CloseHack. Book a demo and see the platform in action.